An AI quoting system that answers every enquiry with a priced quote.

Every email and website enquiry gets a drafted reply and a numbered quote, priced from your own price list. Nothing goes out until you approve it. We built it for our own business first, and we build the same thing around your products, your prices and the way you write. Project-quoted.

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Quoting all day is time not spent on the work

In most businesses that quote, every enquiry lands on the owner. Each one needs reading, a question back about what is missing, a price worked out from the price list, and a reply written by hand. On a busy day the replies slip to the next morning, and a slow reply is often a lost sale. The owner is the bottleneck because only the owner knows the pricing well enough to quote it.

What it does

  • 1. Collects every enquiry in one place

    Emails, contact form submissions and website chats are grouped into one conversation per customer, so nothing sits unread in a second inbox.

  • 2. Drafts the reply

    It answers what was asked, asks for what is missing, and attaches your brochure or product photos where they help.

  • 3. Prices the order and attaches a quote

    Once it knows the product and the quantity, it prepares a numbered PDF quote from your real price list, including extras and delivery.

  • 4. You approve

    Each draft waits on an approval screen with its quote and attachments in view. You send it as it stands, edit it first, or reject it.

Optional extras: a chat on your website that answers visitors at any hour with your real prices, and a monthly report of income from won orders against what you spent on advertising and running costs.

AI automation that keeps you in charge

  • No email leaves without your approval

    The assistant can draft, but it has no way to send. Every reply goes past you first.

  • The AI never sets a price

    Every figure comes from your own price list through ordinary code, so it cannot invent a discount or a special deal. A request for a discount is passed to you.

  • The website chat is held to your prices

    If you add the chat, any amount it writes is checked against the calculated price before the visitor sees it. A reply that fails the check is never shown.

  • Running costs are capped

    You set a daily spending limit. Once it is reached, the chat stops answering and offers a contact form instead, so the bill cannot run away.

  • Every lead reaches you

    If a draft cannot be written, or a visitor leaves only a phone number, you are emailed straight away.

  • Built for South Africa

    Rand and VAT throughout. Designed with POPIA in mind, with us acting as your operator. Hosted on our server in a South African data centre, or on yours.

Is this you?

It suits any business that quotes all day and can write its pricing down, even with tiers, extras and delivery. Installers, printers and signage companies, corporate gifting suppliers, training providers, venues and specialist B2B suppliers are good examples. It works best when enquiries arrive by email or through a website form, and when orders are worth a few thousand rand or more.

It is not a fit if every price depends on a site visit or a judgement call that cannot be written down as rules. The scoping conversation is where we find that out, before you commit to a build.

How an engagement works

  • 1. Scoping

    We map your pricing into rules and look at how enquiries reach you today: your inbox, your website form, and any systems the quotes need to touch.

  • 2. A fixed quote

    You get a fixed quote for the build, so you know the cost before any work starts.

  • 3. The build

    We set it up around your products, your prices, your quote layout and the way you write. It works beside the email and website you already have. Connections to accounting or CRM software are scoped per client.

  • 4. Running and care

    A monthly retainer covers monitoring, care and updates when your prices or products change, plus hosting if we host it for you. The team that built it looks after it.

See it running

Taplink: turning a busy inbox into a sales desk

We built the first one for Taplink, our own smart business card product. It reads every enquiry, drafts the reply, prices the order from the real price list and attaches a quote, and the owner approves every email before it goes out.

Common questions about AI quoting systems

Will it send emails without me?
No. The assistant drafts replies and prepares quotes, but it has no way to send them. Every email waits on an approval screen until you send it, edit it or reject it.
Can it give a customer a wrong price or a discount?
The AI never sets a price. Every figure on a quote is calculated from your own price list by ordinary code, so it cannot invent a discount or a special deal. If a customer asks for a discount, the request is passed to you to decide.
What does it cost to run?
The build is quoted once we have scoped your pricing and your systems. After that, a monthly retainer covers running and care. AI usage is capped at a daily limit that you set, so the running cost cannot run away.
Does it work with my email and website?
It works beside the email inbox and website form you already have, so you do not need to change how customers reach you. Connections to accounting or CRM software are possible and are scoped per client.
Where is it hosted?
Either on our own server in a South African data centre, or on a server of yours. We agree which during scoping.
What about POPIA?
We act as your operator, processing personal information on your behalf under an operator agreement. Website visitors give consent before leaving their details, contact details are removed from chats that never become enquiries, and old conversations are deleted on a schedule.
How long does a build take?
Weeks, not months. The exact time depends on how many products and pricing rules you have and which systems the quotes need to touch, and we confirm it in the fixed quote.

Further reading

Can AI reply to your customers without getting the prices wrong? What a safe setup looks like before you let AI anywhere near your quotes.

Need a wider internal system? See internal tooling →

Spending your day on quotes?

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